Now you can Congle
beyond the app
Join curated, invite-only experiences near you
Role
SELF PROJECT
Category
UX DESIGN / UI DESIGN / PRODUCT STRATEGY
Date
DEC 16, 2024
In 2024, I worked with Congle (my ex-company) to design and launch Events — a premium platform for invite-only gatherings in the city. At its core was Congle-X, exclusive singles events designed as curated matchmaking experiences with real-time activities to help guests connect with their most compatible partners.
Powered by Congle’s proprietary algorithm and a set of 25–30 personality-based questions, the system matched attendees during the event, making the experience more engaging and personal.
Though initially an experiment, the project demanded a premium design approach to reflect the brand’s exclusivity. Over time, Congle-X also became a foundation for other members-only experiences within the app, extending its impact beyond matchmaking.
As the sole designer, I worked closely with Sudeep and the engineering team to bring the concept to life in a refined product experience.
In 2024, I worked with Congle (my ex-company) to design and launch Events — a premium platform for invite-only gatherings in the city. At its core was Congle-X, exclusive singles events designed as curated matchmaking experiences with real-time activities to help guests connect with their most compatible partners.
Powered by Congle’s proprietary algorithm and a set of 25–30 personality-based questions, the system matched attendees during the event, making the experience more engaging and personal.
Though initially an experiment, the project demanded a premium design approach to reflect the brand’s exclusivity. Over time, Congle-X also became a foundation for other members-only experiences within the app, extending its impact beyond matchmaking.
As the sole designer, I worked closely with Sudeep and the engineering team to bring the concept to life in a refined product experience.
DESIGN
DESIGN
Me (Sole Designer)
PRODUCT & ENGINEERING
PRODUCT & ENGINEERING
Sudeep (Founder & CTO)
Athar Vani (App Developer)
Harsh Goyal (Frontend Developer)
Nikhil (Backend Dev)
Shivam Vats (Frontend Developer)
TIMELINE
TIMELINE
02 Months (Nov2024-Dec 2025)
/EVENT HOME(01/06)
/EVENT HOME(01/06)
Redesigned the event listing experience with bold, modern headers that highlight Congle-X exclusives, prioritising fresh aesthetics and a new-gen user appeal over traditional layouts.
Redesigned the event listing experience with bold, modern headers that highlight Congle-X exclusives, prioritising fresh aesthetics and a new-gen user appeal over traditional layouts.
Designed bold, oversized headers enhanced with 3D assets, giving the event home a premium, standout appeal tailored for new-gen users.
Designed bold, oversized headers enhanced with 3D assets, giving the event home a premium, standout appeal tailored for new-gen users.
/EVENT & TICKET DETAILS(02/06)
/EVENT & TICKET DETAILS(02/06)
Redesigned the event info page with a fresh layout that surfaces ticket availability statuses upfront using color cues, while retaining a familiar booking flow and consistent aesthetics.
Redesigned the event info page with a fresh layout that surfaces ticket availability statuses upfront using color cues, while retaining a familiar booking flow and consistent aesthetics.
/BOOKING SUCCESS EXPEREIENCE (03/06)
/BOOKING SUCCESS EXPEREIENCE (03/06)
Redesigned the booking success flow to mirror real-life scenarios, using ticket-printing sound effects and animated status cues to give users the authentic feeling of receiving a physical ticket.
Redesigned the booking success flow to mirror real-life scenarios, using ticket-printing sound effects and animated status cues to give users the authentic feeling of receiving a physical ticket.
/EVENTS WALL (04/06)
/EVENTS WALL (04/06)
Introduced an event wall on the home page showcasing past events with photos and host details, helping early users validate Congle’s credibility and building trust through authentic testimonials and proof of real experiences.
Introduced an event wall on the home page showcasing past events with photos and host details, helping early users validate Congle’s credibility and building trust through authentic testimonials and proof of real experiences.
/COMMUNITY (05/06)
/COMMUNITY (05/06)
We introduced a dedicated community page where users can follow their favorite hosts and stay informed about upcoming events they may organize. This space also serves as an archive of past events, allowing attendees to easily access event folders and retrieve their photos.
By building a stronger host - attendee connection and offering convenient access to event memories, the community feature fostered deeper engagement and long-term trust in the platform.
We introduced a dedicated community page where users can follow their favorite hosts and stay informed about upcoming events they may organize. This space also serves as an archive of past events, allowing attendees to easily access event folders and retrieve their photos.
By building a stronger host - attendee connection and offering convenient access to event memories, the community feature fostered deeper engagement and long-term trust in the platform.
/REALTIME MATCHMAKING ACTIVITY(06/06)
/REALTIME MATCHMAKING ACTIVITY(06/06)
I designed the end-to-end matchmaking activity experience to feel seamless and engaging. Hosts could launch the game directly from their portal, and once live, users would see the activity appear within the app. After entering a few basic details, participants were guided through a set of 25–30 personality-based questions.
The algorithm then processed their responses to identify the most compatible matches. Finally, the results were revealed with a countdown experience, creating anticipation and a memorable conclusion for the users.
I designed the end-to-end matchmaking activity experience to feel seamless and engaging. Hosts could launch the game directly from their portal, and once live, users would see the activity appear within the app. After entering a few basic details, participants were guided through a set of 25–30 personality-based questions.
The algorithm then processed their responses to identify the most compatible matches. Finally, the results were revealed with a countdown experience, creating anticipation and a memorable conclusion for the users.
We aimed to replicate the anticipation of a real-world countdown by taking inspiration from the analog clock, mimicking the sensation of time ticking to heighten the user’s excitement.
We aimed to replicate the anticipation of a real-world countdown by taking inspiration from the analog clock, mimicking the sensation of time ticking to heighten the user’s excitement.
Once users received a match, locating their partner in a crowd of 100+ attendees could be challenging. To solve this, we designed a simple but effective system inspired by Uber’s cab-spotting feature: flashing screens with a distinct color cue and a pairing number displayed on top, making it easy for matched partners to find each other quickly.
Once users received a match, locating their partner in a crowd of 100+ attendees could be challenging. To solve this, we designed a simple but effective system inspired by Uber’s cab-spotting feature: flashing screens with a distinct color cue and a pairing number displayed on top, making it easy for matched partners to find each other quickly.
In the end, love and good design always find a way.
Let’s hit the dance floor with our virtual DJ and celebrate by watching the launch video of the events.
/BONUS
/BONUS
Alongside the app design, I also led the event branding for Congle - from posters to pamphlets, covering end-to-end graphic design for all event touchpoints.
Alongside the app design, I also led the event branding for Congle - from posters to pamphlets, covering end-to-end graphic design for all event touchpoints.
/FOOTNOTE
/FOOTNOTE
⚘
Congle-X wasn’t just about events and matchmaking, it was about making people trust a new platform. Biggest learning: real-world cues like ticket sounds, countdowns, and bold visuals make digital feel alive. Small details build the biggest confidence.
⚘
Congle-X wasn’t just about events and matchmaking, it was about making people trust a new platform. Biggest learning: real-world cues like ticket sounds, countdowns, and bold visuals make digital feel alive. Small details build the biggest confidence.